Vice President and Head of Ogilvy PR’s 360° Digital Influence Atlanta Team
A communication visionary with more than 15 years experience, Robyn Cobb is a proven leader in personal and professional branding, marketing strategy and the visioneering of creative marketing strategies and word of mouth programs that deliver immediate results.
Robyn is an avid proponent of social media, she believes that digital media and social networks are a critical element to developing irresistible brands, building online relationships and amplifying brands. Robyn has extensive experience in technology marketing, gaining expertise in such areas as optoelectronics, electronic assembly, advanced semiconductor technology, and communication technologies.
She has served in high level marketing roles at Siemens Energy & Automation, Universal Instruments, Premiere Global Services and Cliqset. Currently, Robyn is the VP of Digital Influence at Ogilvy PR in Atlanta, Georgia.
Throughout her career, she has delved deeply into the intricacies of branding, and has become very passionate about the importance of engagement, community and relationship building, particularly in terms of word of mouth and brand development.
Robyn also serves on the board of Partners For Care, serving as the Chief Enthusiasm Officer on Project Authenticity, an effort working to mobilize the community to get involved in working to end violence against women, through education, micro-finance, and sustainable projects for women in developing countries.
Jacob Hawkins, an Account Supervisor with Ogilvy Public Relations’ Atlanta office, has more than 5 years of experience in media relations, corporate communications and crisis management across a broad variety of industries. Prior to joining Ogilvy Public Relations, he worked in marketing with Atlanta-based hair products manufacturer NIOXIN Research, public relations with the Georgia Aquarium and in the Science/Technology division of CNN.
Brooke Fritz is the Marketing Awareness Campaign Mgr for the Teleconnect Georgia For Better Health Program. A group of 8 Georgia private businesses, health organizations, and community centers was awarded a grant through the Broadband Technology Opportunities Program (BTOP).
This means 91 GA counties have been determined to be underserved in the overall healthcare of the citizens in those counties, primarily affecting school age children & the elderly. Ms. Fritz has been charged with executing the statewide marketing campaign for this program.